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Sunday, September 30, 2007

Free Leveraged Advertising

The most important success factor in ANY business or organization is having customers!

This is where the rubber meets the road…

The main differences between an MLM business and a REAL business is the CUSTOMERS.

The traditional MLM business that fails has NO REAL CUSTOMERS.

The people that join the business as distributors that are trying to make extra money are really nothing more than the customers - usually the only customers.

A REAL business has REAL CUSTOMERS who actually BUY the products because they WANT them.

So, who do you think is going to stick around longer and continue to buy your products?

The MLMer who is only buying the products to make money, but he’s NOT MAKING any money?

Or, the CUSTOMER that actually buys the product because she actually WANTS THEM?
Hello…

A REAL CUSTOMER is better than a “distributor” any day of the week!

So, how does a REAL BUSINESS build a profitable enterprise based on REAL CUSTOMERS?

The biggest challenge of any business is:

1) Selling Products = Getting NEW Customers.
2) Being Profitable = KEEPING Customers

The biggest challenge of any home based business is:

1) Attracting or finding Customers = Basically, most uplines and MLM companies will teach you how to do this by only going to friends and family for customers.

2) Limited Potential = Growth is limited to the number of people the distributor knows.
It’s ALL About Acquiring And KEEPING REAL CUSTOMERS.

Did you ever wonder how McDonalds sells so many of those mediocre hamburgers?

Or, how Coca-Cola and Pepsi sells so many bottles of sugar-water?

ADVERTISING!!!

LEVERAGED ADVERTISING!!!

ONGOING LEVERAGED ADVERTISING!!!

Period.

It really is just that simple.

So, why not put Ongoing, Leveraged Advertising to work for YOU?

You’ve TRIED calling your friends and family, which was limited…You’ve TRIED handing out Free samples…You’ve TRIED mailing out DVD’s or Tapes…You’ve TRIED buying “lead” list and TELEMARKETED…You’ve probably TRIED it ALL…

How about this instead?

Picture this…

You come home from work and, INSTEAD of getting on the phone and calling STRANGERS all night while your spouse is preparing the divorse papers, you spend the majority of the evening and weekends with your family, or go do something FUN!

You know have a real life…

No more TELEMARKETING…NO more BUGGING or chasing your FRIENDS…NO more buying BOGUS LEADS…NO more personal SELLING…

Maybe once or twice a week check to see how many new customers you have from your FREE LEVERAGED ADVERTISING.

Let’s face it…

What really matters to the success of any business is how many people you can advertise your products too. And in a home based business where you are limited to an advertising budget, the only way to do this in this industry is with a good customer acquisition program.

Isn’t It Time To Get Out Of MONEY GAMES And Get In A REAL Business?

What most people need is a business that capitalizes upon FREE LEVERAGED ADVERTISING.
How about an Semi-Automated Customer Acquisition System that utilizes FREE LEVERAGED ADVERTISING to aquire and most importantly keep as many customers as you want.

Your own TURN-KEY, just PLUG & PLAY, semi-AUTOMATED Customer Acquisition System that never requires you to personally sponsor anyone if you don’t want to, to be able to earn money….GUARANTEED!

YOUR product ADVERTISED & SOLD for you automatically that will give YOU INSTANT CREDIBILITY literally overnight and here’s the best part…for FREE!

And how about this?

INSTEAD of purchasing BOGUS “opportunity seeker leads” that NEVER amount to anything but usually WASTED MONEY, you take 100% of the profits and spend it on whatever you like!
By using this little know FREE LEVERAGED ADVERTISING concept as your customer acquisition program you will be able to generate an unlimited amount of REAL CUSTOMERS for your new business….FOREVER! Just like McDonald’s & Wal-Mart does….except you will not have an advertising cost like they do!

Customers that….

Have seen your branded product advertised by a trusted source…

Are already convinced that the product has VALUE…

Have already made an initial purchase or multiple purchases of your product…

Will now receive professional follow-up promoting YOUR other products…

And, BEST of all, YOU earn commissions on ALL of their purchases from DAY ONE!

For YOU to be able to sell REAL products to REAL customers anywhere in the ENTIRE COUNTRY without making numerous long distance sales calls, without sending out free product samples or spending ZERO money on advertising, or trying to figure out how to be a Internet Marketing Guru - Folks, it just doesn’t get any easier or better than this!

This Is Truly Network Marketing On Steriods!

A professional marketing team has already produced and set-up everything for you.

You are shown how to access the unlimited source of leads that are all free.

The sales force SELLS your products to the customers for you guaranteed.

The company stocks and ships the already sold product for you.

The company mails you a COMMISSION check.

The system can FOLLOW UP with the customers for you to make repeat sales automatically.
These CUSTOMERS can be yours forever!


And, you can even get paid full commissions even if you don't place a product order yourself!
It’s as simple as that.

You can now make money with a customer Acquisition System that offers FREE LEVERAGED ADVERTISING!

This is a very SIMPLE and PROVEN business model has been ALREADY making great incomes for regular people just like you and me!

No Experience necessary.

LOW start-up cost. Under $40

PROVEN system already in place.

Totally TURNLKEY system - “just plug and play”

Does NOT require you to recruit in order to make money!

No personal product SELLING required.

This Is The Most POWERFUL Business-Building System Ever Devised.

This is true INNOVATION for this industry.

NOT what most businesses do, which is take a new product or a new pay plan and immediately begin doing it the same OLD way.

If you’re looking for a REAL business system, that is INEXPENSIVE to get in to, and can be up and running in a matter of minutes, think about your OPTIONS.

What you’re going to have to do to make your business profitable.

A. IF you’re going to SELL an MLM Pay Plan Pyramid, you are probably a NOVICE trying to PERSONALLY SELL a “business” that is nothing but a RECRUITING game. The guy on Main Street correctly thinks it’s a PYRAMID RECRUITING SCHEME and wants nothing to do with it or you.

B. OR, you can affiliate with a team using a powerful Customer Acquisition System using FREE LEVERAGED ADVERTISING and sell REAL products that REAL customers BUY because they actually WANT them and have your business that running on AUTOPILOT.
Which of these business plans sounds better to YOU?


Is This Business Concept For You?

Well, if you’ve been in Network Marketing for any length of time and are NOT making any money, then I would seriously consider it.

If you’re new to Network Marketing, now is NOT the time to attempt it using outdated thinking.

Give me a call…I’ll be happy to answer any questions you may have.
Don’t worry about a sales pitch - I’m NOT a salesperson. (You don’t need to sell when you have something nobody else has and the Free Leveraged Advertising system is just that!) 1-403-932-9690

Or, if you prefer to hear more about what we use for Customer Acquisition Programs and how we use the Free Leveraged Advertising concept with our business to generate hundreds, even thousands of customers into our MLM business every month...Just CLICK HERE and turn up your speakers....

Paul Birdsall is a Home Based Business Coach and you can reach him at 1-403-932-9690 or at his website www.WhoIsPaulBirdsall.com

Sunday, September 23, 2007

What Do You Do If Your Sponsor Sucks?

Great question right?

I'm sure you've dealt with this situation if you've had any sort of tenure as a network marketer.

I mean you do all the research, you find a business that you think is a perfect fit for you, you do the research to find a great sponsor, and then when you think everything is matched up perfectly your jump in.

What happens?

You get in and then you get very little support from your upline! You don't know what to do or where turn and you start to feel like you're in this thing all alone.

Well I'm going to tell you something that I'm guessing you've never heard before!

In Some Ways You're Actually Pretty Lucky!!!!

Why?

Well as someone that was in a network marketing company with virtually no sponsor and I've also been in a network marketing opportunity with a great sponsor, I've seen things from both sides.

So let me explain . . .

When I started with network marketing I was sure to dot all my eyes and cross all my tees. I found a good sponsor and what I thought to be a good system and company. I did everything I was taught to do and over 13 months later I had no success.

My next run in network marketing I found a company I liked without much regards to the sponsor and joined. And now 18 months later I've got a thriving organization that grows by 10 to 15 people a day like clockwork without any direct upline support.

If we looked at the situation objectively based on my results the obviously conclusion would be that going in without a sponsor is the way to go.

Now I'm not going to say that is totally true, but . . .

Going into a business without a strong sponsor does have its advantages. It forces you to go out into the world without expectations and without their system and figure it out for yourself.

You're forced into a leadership role.

You have to find what works for you and if you don't there's nothing to lean on, so it's really a do or die situation! You're forced to go to school and learn. You have to buy books and information from those who have been more successful than you and then create your own system out of it.

You have to be independent.

If you have a good sponsor you can get lazy.

You can rely to heavily on their system and their promise of its effectiveness. You have a scape goat for when it doesn't work! So when you don't get the success you thought you deserved from all your hard work it's NOT your fault, it's your sponsors fault, it's your companies fault. (At least in your own mind.)

All I'm saying is if your going to be successful in network marketing your sponsor has little to do with it. He or she can shorten your learning curve, but it's up to each and every one of use to define our path to success and become our own leader.

Paul Birdsall teaches online marketing through his FREE 7 Day Online Success Boot Camp. You can learn more about Paul and take his online boot camp here:
http://www.7DayOnlineBootCamp.com

Thursday, September 20, 2007

Direct Sales Industry Highlights

What You Should Know About This Industry!

Every year thousands of people sign up for a home based business in the direct sales industry, but most do not really understand that they are part of something much larger.

Did you know that the projected sales for 2007 alone are over $100 billion. $100 BILLION!!!

Did you know that four out of five people in the home based business base are women?

Did you also know that 87% of the folks in the home based business arena do it part time?

It is really important to know the facts about the industry that you are already in or maybe thinking of becoming involved with.

Do you know who your target market is and precisley whom you should be talking with? If you know the statistics, you should not waste a lot of time going around recruiting different groups of people when you know there is a good chance that they are not going to join your business. Or, stick around long.

It is also very important to understand why people join a home based business.

A lot of people will join for the income. A lot of people will join for the recognition. And other people will simply join to belong to a team or group.

When you are thinking about recruiting new people into your business as business builders, understand this very important principle - people will work for money, but die for recognition. That is why a lot of folks are so excited about this type of business. Have you ever been to a big conference and watched people walk across the stage and tell their story? It is moving to see people tell an audience why they joined a company or how the product for them. It is a vital phenomenon of direct sales. It is really exciting to see people's lives evolve. One of the things that you do not hear about in the reports or see in the newsletters is how these people's lives change. It is a great feeling to have when you can impact lives in a positive way. The greatest gift you can give is your time.

In corporate America or Canada, most people are focused on keeping someone down. In the direct sales industry, the reason you succeed is because you help people up. Our industry is built on professionals who do it the right way, not by the people who do it the wrong way.Take to heart how important it is that you share the proper information when you talk about your business, your industry and the growth that is taking place all over the world.

Reach Paul Birdsall, home business success coach, at www.WhoIsPaulBirdsall.com

Sunday, September 16, 2007

Leadership Begins Within - 7 Ways You Can Make a Difference

Are you an Effective Leader?

Communication is key, especially when you are the person in charge of making things happen. People will not have the opportunity to learn unless know how to effectively communicate what is expected of them.

If you want to be a better leader, you need to first learn who you are. Identify your strengths and weaknesses equally so you understand how to operate, both positively and negatively. Observe how you treat others and how they respond to you.

One thing you must commit to, if you want to practice better leadership, is the willingness to learn from every experience, particularly the painful ones, for they yield the richest lessons. When we work on improving ourselves ... we also work on strengthening our business skills. Read the following questions carefully and think about what type of leader you are. Take note of your strong areas and your weak areas.

Are you an effective leader?

Fairness and Consideration: Do others enjoy being around you and find you easy to talk to? Do you treat people fairly as you would like to be treated? Abusive or intimidating behavior only puts a wall between you your business associates. Others want to do business with people that are fair and considerate in all aspects of that relationship.

Sensitivity: Do you criticize others only in private? While praising in public encourages people to excel, public criticism will only embarrass and alienate everyone.

Clear Vision: Do you take the time to share you vision, your mission and your goals? Your job as leader is to provide a clear vision that your team is to follow. They also need to understand why that goal is valuable to them.

Being Open Minded: Are you open minded? Do you stop and listen to suggestions from your staff and other in other people you work with? Do you quickly implement those good ideas? If your goal is to be self-centered, followers will lose their enthusiasm. Emphasize the strengths and contributions of everyone you do business with. When you put one of your staff’s or business associate’s ideas to work quickly they will feel more involved and be more willing to continue offering ways to improve within your business.

With an open mind you will bring many new, fresh and innovative ideas into your organization. A good leader always stays open minded.

Do You Work Under A Relaxed Environment? The atmosphere where your staff and associates feel comfortable and have fun while doing business with you? No one wants to feel the pressures and stress on the job, although they will sometimes be there. Take time to have fun and let the people around you do so as well.

Genuine Interest. Do you judge people quickly, or do you take the time to get to know them and to respect their differences? Take the time to get to know your staff and associates to find out more about their interests and concerns.

Genuine Concern. Do you take the time to smile and say hello, or to ask how their day is going? Do you care about the people you work with? People will care more about you, your business and your ideas when you show them that you sincerely care about them.


Open Communication. Successful leaders take specific actions to get results within their business. Are you taking these actions? Think about where you can improve and make a concentrated effort to do so. Being self-absorbed is an easy trap. But take the time and unselfish concern to stop and think of others first.

Effective leaders respect both the processes of leadership and the people involved. They know enough to approach issues from the side. That is, they don’t directly confront people, argue with them or attempt to make someone wrong. They avoid embarrassing people or putting them in compromising positions. They listen before they make up their mind, and they know better than to insinuate or criticize. They ask questions rather than make statements. They inquire rather than enforce.

Your team can sometimes be like an extended family. You take the time to work on your personally relationships and keep an open communication there ... so why not work on your relationships in your business the same way?

Don’t expect others to know what you are thinking ... you must effectively communicate to your staff all the time. Open communication is the key to any great relationship!

Great leaders don’t demand respect; they earn it with their effective leadership skills. Great leaders continue to learn and improve those skills all the time. Are you a great leader?

Paul Birdsall is an international professional speaker, network marketing business consultant and father. As a online network marketing expert, Paul has presented to thousands from around the world. For more information or to sign up for Paul’s free newsletter, visit his web site at at www.WhoIsPaulBirdsall.com.

Saturday, September 15, 2007

How To Talk To A Woman In Network Marketing (MLM)

“Closers Wanted", or "You Have To Close The Deal”, or my personal favorite "ABC - Always Be Closing"

Have you ever heard these clowns using their guerilla closer tactics tell you, “Bring everyone you can find into the meeting and I’ll close ‘em for ya”?

Maybe, your still in one of those companies where the biggest, beefiest super guerilla closer of them all is supposed to close all the dull-whitted prospects you manage to bring to a tele-call everyday?

You have probably also heard the super fat cat awesome closer gets the big box because he is so important that he deserves that reward the most.

Have you ever noticed it is the guerilla closer tactician that gets the lime light up on the stage? What with his power suit, power shirt, power tie, power watch, and yes even power under wear? Man, watch him strut! Can you tell how much he loves it?

Those guys think they are so cool because closing is the most important thing on the planet, and only they know how to do it because they have cevelar skin, titanium bones, and liquid nitrogen blood. They just know they are “all that”.

What Is Missing Here?

Did you see one mention of the word “she” or “her”?

No.

Why do you suppose that is guys?

HINT: None of the gals are guessing.

Guys, until now I have stuck it to you, a lot like you stuck it to the girls you have “scored on”, to get your attention.

In network marketing men seem to think that the faster and more often they can “score” .. oops … er, uh … I mean “close” the better.

Wake up fellas!

If the girls you tried to "close" in the back seat of your dads car did not want that back then, what makes you think that things have changed just because the game is now MLM or Network Marketing?

Grow up!

Network Marketing & MLM FACTS About Women:

1. Women make up 80% of all network marketers according to the Direct Sales Association.
2. Women do not like to be pushed into anything.
3. Women hate to be closed.

Remember back on that first date guys?

Admit it … you knew she did not want to be dragged into that back seat to be closed!

Heads up … she still does not want that and she never will.

And she feels the same about you and your “close” in MLM.

I know you are probably thinking, “So what’s the big deal? What do they want?”

OK Bubbu, come here and let me draw you a picture.

No matter what was going on in your head, or what your vision of the future was, that girl knew she would have to carry your baby for 9 months, and then care for it and nurture it for at least another 18 years. And get very little....if any "support" from you the closing gun slinger who's just out for the thrill of the kill!

Meanwhile where is mister Romeo?

Dragging some other poor girl into the same “close”.

That girl knows that in today’s network marketing world it takes weeks, or even months just to build good relationships. They need to be sure your not going to just take off after you get what you really wanted, the "close".

That takes trust, understanding and support!

Then it will probably take another 1 to 3 years for those relationships to pay off in the form of a long-term, residual income. And of course by this time that girl, who became a mother is now a grandmother so she may be needed to help with the next generation of new network marketing youngsters.

That girl … no … that woman knows all this takes is first trust, planning, and passion.

That woman knows what most guys have yet to learn …

Here Is What Women Know

It is NOT all about the “close” or the first sale.

She hates being “closed” as much as she hated being treated and talked to as a “score”.

She is NOT a thing to be “closed”, she is a person.

Building a long-term business customer base takes a lot of understanding people needs, patience in training, and nurturing.

Starting out with a long-term mind set is most important to success in MLM.

Huddle UP Guys!

So guys, do you really want to be the big stud in network marketing?

OK, then here is the big play.

Spend all your time talking about how the women you meet in MLM can build a powerful, long-term customer base.

Oh, and you might also want to discuss how those same women can find a few good business partners to build strong for the next couple of generations.

Heck, maybe by then, if you are still around, you might actually find that they want the same thing you do.


Paul Birdsall teaches online marketing through his FREE 7 Day Online Success Boot Camp. You can learn more about Paul and take his online boot camp here: http://www.7DayOnlineBootCamp.com